(Chicago, IL) – Sub-Zero, Wolf, and Cove, the industry leaders in premium refrigeration, cooking, and dishwashing, announce the grand re-opening of their fully reimagined showroom inside LuxeHome at the Merchandise Mart in downtown Chicago. The 7,100-square-foot space showcases Sub-Zero Refrigeration, Wolf Cooking, and Cove Dishwashing appliances.
“Our showroom was redesigned for one purpose: to better serve our customers,” said Dan Heyn, President of Sub-Zero Group Midwest. “A visit to our showroom is an immersive experience. Our new space is meant to inspire and help customers envision all of the possibilities of their future kitchen.”
The newly renovated showroom features more than 150 appliances, including Sub-Zero Full- Size and Undercounter Refrigeration and Wine Storage, Wolf Ranges, Built-In Ovens, and Cooktops and Rangetops, and Cove Dishwashers. Appliances are beautifully integrated into kitchen vignettes and outdoor living spaces of various design styles, helping visitors explore their vision for their new kitchens. Seeing appliances in action is an important step of the selection process, so visitors are encouraged to take products for a test drive, attend chef-led demonstrations in the newly expanded demonstration kitchen, or participate in hands-on use and care classes designed for current Sub-Zero, Wolf, and Cove appliance owners.
Design professionals are encouraged to visit the showroom with their clients. Customers may also schedule a personalized, no-pressure appliance consultation with our knowledgeable showroom staff to learn the many features and benefits of Sub-Zero, Wolf, and Cove and discuss which products will best suit their lifestyle and kitchen design requirements.
For more information about the Sub-Zero, Wolf, and Cove Showroom Merchandise Mart or to schedule a consultation, please visit the showroom website or call (312) 428-3160.